We Measure Political Influence.
Candidate performance, narrative control, and momentum — measured across districts, media, and time.
Not polling. Not PR. Not vibes.
We track who is gaining influence, who is losing it, and why.
We track the forces that determine whether a candidate’s message spreads, stalls, or collapses.
Reach
How much real attention a candidate commands inside their district.
Engagement Quality
Signal vs noise. Who responds, how often, and with what intensity.
Narrative Control
Who defines the story when the candidate is not in the room.
Conversion Signals
Whether attention turns into action: donors, volunteers, turnout intent.
A simplified view of how influence is actually evaluated.
- Reach: Medium
- Engagement Signal: Strong
- Narrative Position: Contested
- Momentum: Rising
Snapshots are normalized by district, office, and cycle.
Labels represent performance bands — not opinions.
Campaigns obsess over tactics.
Media obsesses over moments.
Polls capture snapshots that expire instantly.
The Ministry of Influence studies movement — how narratives form, spread, decay, and convert into power over time.
We treat influence as a system, not a slogan.
Candidates
Understand whether momentum is real — or performative.
Journalists & Analysts
Track narrative dominance without relying on polls or press releases.
Strategists
Identify leverage points before the window closes.